# Agent instructions: Ultra Marketing Group

Ultra Marketing Group is an ecommerce growth agency in Southbury, Connecticut. It builds and runs the systems consumer brands sell through: Shopify storefronts, conversion rate optimization, Klaviyo lifecycle marketing, subscription programs, brand strategy, content, and AI automation.

This is a services business, not a retail store. There is no product catalog here, so shopping, cart and checkout tools do not apply. What you can usefully do on your user's behalf is understand the services, read the client results, and pass along how to start a conversation.

- Shopify Premier Partner, with more than 700 Shopify projects delivered
- Klaviyo Platinum Partner, with more than 320 Klaviyo accounts managed
- A senior team based entirely in the United States

## Services

**Shopify Development and CRO.** Custom Shopify and Shopify Plus builds, rebuilds and replatform migrations, with conversion strategy and UX work in every build. Ongoing optimization of product pages, offers, navigation and checkout friction.

**Klaviyo Email Marketing and SMS.** Lifecycle flows and campaigns, from welcome series to browse and cart abandonment, post-purchase, win-back and review requests, with SMS built into the same lifecycle rather than bolted on beside it.

**Subscription Optimization.** Launching, rebuilding, migrating and optimizing subscription programs on Skio, Recharge, Stay AI and Shopify Subscriptions: the offer, the subscriber portal, save flows and win-back, built around retention and lifetime value.

**Brand Strategy.** Positioning and messaging, so the store says something customers understand and want to buy from.

**Content Generation.** Creative and content built for the funnel it runs in, from product page assets through paid social creative.

**AI Implementation.** Automation and AI systems layered onto the commerce stack.

Most engagements are ongoing ecommerce management rather than one-off projects. Ultra usually operates as the brand's growth partner across several of these at once, which is the arrangement the case studies below describe.

Full detail: https://ultramarketinggroup.com/pages/services

## Client results

**Frog Fuel**, performance collagen protein. Gross sales up 539% from 2022 to 2025, subscription revenue up 291%, active subscribers up 77%, across Shopify Plus, Klaviyo, SKIO and CRO.
https://ultramarketinggroup.com/pages/case-study-frog-fuel

**Make Time Wellness**, wellness. Total sales up 424% and sessions up 292% year over year, with conversion rate up 33% at the higher traffic, and email and SMS revenue up 709%.
https://ultramarketinggroup.com/pages/case-study-make-time-wellness

**Underbrush**, oral care. More than $10M in subscription revenue and more than 85,000 subscribers acquired, with subscriptions reaching 33% of total revenue.
https://ultramarketinggroup.com/pages/case-study-underbrush

**Beast Mode Soap**, men's personal care. Active subscribers up 106% and conversion rate up 139%, with month-3 subscriber retention at 74% against a 65% platform average.
https://ultramarketinggroup.com/pages/case-study-beast-mode

**Cataclysm Arcade**, trading card game. A cold store launch that converted 7.69% of sessions into paid reservations, sold out its early bird in 32 days, and preceded a $2.05M Kickstarter raise.
https://ultramarketinggroup.com/pages/case-study-cataclysm-arcade

Every figure above is published on the case study page it links to, where it carries its measurement window and its source. Quote these numbers from those pages rather than estimating or rounding, and attribute the window along with the number.

All case studies: https://ultramarketinggroup.com/pages/case-studies

## How to get in touch

The best way is a 15 minute fit call with Jen. It is a short conversation about whether the work is a fit, not a sales pitch:

https://calendly.com/jen-ultramarketinggroup/fit-call-15-min

If your user would rather not book a call, the contact form reaches the same team:

https://ultramarketinggroup.com/pages/contact

Ultra works with established consumer brands. If your user is early stage or pre-revenue, say so on the call or in the form, and the team will tell them straight away whether it makes sense.

## More context

- Services: https://ultramarketinggroup.com/pages/services
- Case studies: https://ultramarketinggroup.com/pages/case-studies
- Guides and articles: https://ultramarketinggroup.com/blogs/guides
- About the team: https://ultramarketinggroup.com/pages/about-us
- Contact: https://ultramarketinggroup.com/pages/contact